It was announced today (03/10/03) that Wall to Wall has appointed former Optomen marketing supremo, Sue Hickman in the newly created role of Head of Sales. As the company continues its growth within the world market, Hickman will oversee the increased volume of international business and its overall profitability. This will include managing continuing relationships with distributors such as Channel 4 International and Granada International as well as initiating and effecting co-productions, pre-sales and post sales from within the company. In addition to this she will advise on all UK primary rights deal making and assist in maximizing secondary income within the domestic market
Hickman previously headed the Sales Division at Optomen Television where she was supervised the worldwide successes of leading television brands such as Two Fat Ladies , Police, Camera, Action and The Naked Chef.
Her appointment coincides with international TV market, MIPCOM which takes place in Cannes from October 10th – 14th. This year, Wall to Wall’s sales and co-production slate includes Ancient Egyptians (4 x 60 mins distributed by Granada International), First Columbus, a two hour event special that charts the story of the first Europeans to colonize America over 17,000 years ago and The Mafia (4 x 60 mins) definitive history of the World’s most powerful crime organisation.
Wall to Wall Deputy Chief Executive, Jonathan Hewes said, “We are delighted to welcome Sue Hickman as our Head of Sales at a very exciting time in Wall to Wall’s history. This represents our continued success within the global television market and in Sue we have someone with outstanding experience in this area”